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Luxury car brands... need your view!


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Posted

Hi everyone,

We all love cars right? OK - I am working on a small project to see the perception people have with luxury car brands.. Particularly in China (Roddy - if this is in the wrong area, please move as you wish)

Therefore, I would like to ask you fellow forum members to take 2 minutes of your time to check out my survey on luxury car brands here:

http://FreeOnlineSurveys.com/rendersurvey.asp?sid=ou8e5ltex28y8fj348367

Hopefully I can get a good number of you to fill in it and maybe change the car buying experience for you one day!

Thanks a lot!

Posted

Your second question may get you results you're not looking for. I noticed there are 13 brands and you give a scale of 13. Did you want each brand to be judged independently (ex. more than one brand could be 13) or for us to rank the brands relative to each other (only one brand can be 1, 2, 3...13)?

I answered the question the second way, though I wanted to answer the first way as I feel certain brands cluster around certain levels of luxury or may emphasize sportiness over pure luxury (bmw vs. benz is an example). It was really difficult.

Are you doing research for Lexus? LoL.

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