natalie Posted August 28, 2009 at 10:02 AM Report Share Posted August 28, 2009 at 10:02 AM Anybody knows what is 百零机? (it's supposed to be some kind of medicine..) Quote Link to comment Share on other sites More sharing options...
skylee Posted August 28, 2009 at 01:48 PM Report Share Posted August 28, 2009 at 01:48 PM Could it be 百靈劑 or 百齡劑 instead? PS - or perhaps 百齡機 instead? Take a look at this story -> http://big5.news365.com.cn:82/gate/big5/www.news365.com.cn/wxpd/bhygb/shzd/200908/t20090803_2415724.htm 在商品推廣上,黃楚九屢屢劍走偏鋒,出奇制勝。他旗下的另一款自主品牌補藥“百齡機”的廣告有空前絕後之稱。 藥名同樣費盡心機。“百齡”由“百靈”變來,黃楚九的大女婿臧伯庸認為世上無包治百病的藥,說自己“百靈”差不多就是“百不靈”,改“靈”為“齡”,發音未變,意思大不一樣,“百齡”意味著長命百歲。至於“機”字,原為“劑”,上市前印製廣告,不料排字工錯將“劑”排成“機”。這一下倒弄拙成巧,從遍地都是的“劑”變身“機”,不僅抓人眼球,含義也妙:機會、機緣、生機,索性將錯就錯。 Quote Link to comment Share on other sites More sharing options...
natalie Posted August 28, 2009 at 02:51 PM Author Report Share Posted August 28, 2009 at 02:51 PM skylee, as I've said before: you're amazing. Quote Link to comment Share on other sites More sharing options...
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